Short summary:
How to use community partnerships and shared audiences to make Meta Ads campaigns more relevant, scalable, and effective for crowdfunding.
Full description:
Based on real campaign case studies, this talk will show how to work strategically with Meta Ads audiences and scale crowdfunding or donation-based campaigns more effectively. We will look at how community partnerships, shared audiences, engagement segments, lookalikes, and conversion-focused campaign structures can help reach people who are more likely to connect with the cause and take action.
Main takeaway/Key learning point:
Learn how to:
Supporting media:
